Bite Buds
Healthy eating, turned into a game.



Background
Bringing balance to students’ plates.
At the University of Notre Dame Hackathon, I explored how technology could foster healthier habits through design and behavior change. I turned research into prototypes, crafted the app’s concept, and designed the virtual pets.
Results
Hackathon Winner
2nd Place & Best UI Award
Secured Grant Funding
Received funding for further development
Expanded to Young Learners
Adapted for Goleta Elementary’s program
OVERVIEW
PROBLEM STATEMENT
College students know what to eat but still struggle to eat well.
Despite understanding basic nutrition, students found it hard to build consistent healthy eating habits.
THE WHY
What do students do instead?

A slice of pizza
Late-night study sessions often end with a greasy fix instead of a balanced meal.

Instant ramen
Instant noodles are cheap, fast, and always there. Convenience wins.

Skipping Meals
Between classes, work, and stress, students skip meals entirely, out of burnout.
PROBLEM QUESTION
How can we make healthy choices feel rewarding?
We want to know what would make balanced eating easier, more intuitive, and even enjoyable for busy students?
SOLUTION
Bite Buddies: A fun, gamified way to care for your health.
Feed and nurture your virtual pets by feeding yourself balanced meals.

Easy Nutritional Tracking
Snap a photo of your meal & get instant analysis.
Gamification with Pets
Feed five virtual pets that represent the five food groups.


Easy Nutritional Tracking
Earn coins & decorate your garden.
Personalized Progress Tracking
Monitor your consumption of each food group.

RESEARCH
LITERATURE REVIEW
We looked for proven ways to make healthy eating stick.
We gathered behavior change, gamification, and psychology research to learn what actually motivates better eating through digital tools.
“Immediate feedback encourages healthier eating without feeling preachy.”
Digital Health Interventions for Nutrition
“Gamified, personalized systems drive lasting diet improvements.”
Gamification for Health Behavior Change
“Apps that support autonomy and connection keep users engaged.”
Self-Determination Theory and Gamified Apps
“Small, actionable steps help users build momentum and confidence.”
Behavioral Strategies for Lifestyle Change
COMPETITIVE ANALYSIS
We learned what other apps offer and what they missed.
We found that most apps were focused on data and lacked engagement, personalization, and fun.

Fooducate
Helpful education,
slow payoff.

MyFitnessPal
Great for tracking, terrible for engagement.

Yazio
Personalized goals but overwhelming setup.

Noom
Strong behavioral science, takes too much time.

Pokemon GO
Addictive engagement, but not tied to health.

Habitica
Behavior change gamified, but heavy setup.
USER INTERVIEW
Even a few voices revealed patterns about eating behavior.
Due to limited time, we interviewed a small group of students, but were able to identify patterns with time pressure, stress eating, and engaging support.
Application Gap
Students understand what healthy eating looks like.
Turning that knowledge into daily action was where they struggled.
Busy Student Trap
Between classes, work, and life, convenience foods win.
Students often feel guilty afterward but don’t know where to start changing.
Fun vs Functionality
Some students craved fun, engaging tools to stay motivated.
Others just needed quick advice to get through the day.
Stress Eating Cycle
Stress pushed students toward emotional eating.
What felt good in the moment often left regret and low energy behind.
AFFINITY MAPPING
Our insights narrowed into four clear design themes.
From our insights, we grouped possible app features under the four design pillars of: gamification, education, simplicity, and personalization.
User Engagement & Gamification
Pets that grow with you
Challenges that reward streaks
Badges for trying new foods
Friendly competition with classmates
Nutritional Education
Quick tips after logging meals
Mini guides on labels & macros
“Did you know?” ingredient facts
Short quizzes to reinforce learning
Personalization & Sensitivity
Meals that fit your culture
Filters for dietary needs
Bookmark your favorites
Local picks that match your taste
Simplicity & Effortless Logging
Snap a photo, skip the typing
One-tap logging for repeat meals
“Same as yesterday” shortcuts
Progress rings made simple
DESIGN
CORE FUNCTIONALITIES
We chose key features from the themes to ideate our app.
We narrowed the most effective ideas from each design theme from the affinity map and decided which features our app should employ.
Gamification
Pets, coins, decorations
Education
Instant analysis, pop-ups
Simplicity
Photo-based meal logging
Emotional Support
Non-judgmental feedback
DESIGN CONCEPTS
One pet? Or five pets?
We explored two different concepts for our app, and found the five pets model made the experience more educational and rewarding.
Concept 1
Concept 2
Feed one, personalized pet for simplicity and bonding.

Cognitive Load
Very low - one simple goal
Tracking Focus
Overall quality of meal
Emotional Bond
Deep bond with one pet
Educational Value
General health guidance
INFORMATION ARCHITECTURE
We created a simple information architecture that fit the five-pets model.
We created an information architecture that emphasized fast logging, instant feedback, and visible progress. Each step connected students' meal choices with nurturing their pet.

WIREFRAMES
Wireframes tested how well our flow supported real tasks.
We developed low-fidelity wireframes to translate the user flow into clear, intuitive screens. The early design prioritized functionality and user-friendly navigation.
Home
See all your pets and their health status.

Feeding
Select foods to nourish your pets.

Camera
Take a photo of your meal to instantly log.

Meal Diary
Swipe to review logged meals on the daily.

Meal Analysis
Get a nutritional breakdown of meals.

Progress Tracker
Monitor how you're meeting your goals.

SCREENS
Introducing Bite Buds
Our final screens were divided into different flows: onboarding, main flow, meal history & analysis, shop garden decorations, and feed virtual pets.
ONBOARDING




MAIN FLOW




MEAL HISTORY & ANALYSIS




SHOP GARDEN DECORATIONS




FEED VIRTUAL PET




REFLECTION
What did I learn from this opportunity?
How did this project shape me as a designer?
If I had more time, what would I have done?
What are the next steps for this project?
What was it like working in a cross-functional team?